Digital Marketing Director

14 hours ago


Liverpool, Liverpool, United Kingdom Homes for Students Full time
Job Overview

We are seeking a highly skilled Digital Marketing Director to lead our marketing efforts and drive business growth in the UK student accommodation sector.

About Us

Homes for Students is a leading third-party PBSA operator, managing a diverse portfolio of student living spaces across the UK. Our six dynamic brands offer a range of student housing options, from luxury apartments to shared houses.

Job Description

The successful candidate will be responsible for developing and executing our digital marketing strategy, including social media, email marketing, and search engine optimisation. They will also work closely with our sales team to ensure alignment and maximize opportunities.

Key Responsibilities
  • Develop and implement digital marketing strategies to drive business growth
  • Manage and maintain our social media presence across multiple platforms
  • Create engaging content to attract and retain customers
  • Monitor and report on campaign performance using data analytics tools
Requirements
  • Bachelor's degree in Marketing or related field
  • At least 5 years of experience in digital marketing, preferably in the student accommodation sector
  • Proven track record of success in developing and executing effective digital marketing campaigns
  • Excellent communication and project management skills
Salary and Benefits

The estimated salary for this role is £60,000 - £80,000 per annum, depending on experience. We also offer a comprehensive benefits package, including health insurance, retirement plan, and generous holiday allowance.


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