Digital News Strategist
4 weeks ago
Job Title: Digital News Strategist
Job Summary:
The Wall Street Journal is seeking a Digital News Strategist to help define our coverage and engagement strategy, with a focus on international news. As a key member of our editorial team, you will work closely with editors and journalists to develop a comprehensive audience strategy that meets the needs of our subscribers and reaches a wide audience.
Key Responsibilities:
- Develop and implement audience engagement strategies to increase subscriber retention and acquisition.
- Work closely with the editorial leadership team to develop content that meets the needs of our audiences.
- Champion the use of data and analytics in the newsroom to inform coverage decisions.
- Lead training on digital best practices and how to use data to inform coverage decisions.
- Collaborate with the social and SEO team to monitor topics of interest and help editors plan coverage accordingly.
- Shape the format of our journalism to tell stories in the most impactful way.
Requirements:
- 7+ years of digital newsroom experience, including some combination of newsroom strategy, editing, production, or digital project management.
- Strong analytical skills, including the ability to find insights from data and deliver a plan to address the findings.
- Data skills and experience using tools for web analytics.
- A strong understanding of and interest in the competitive landscape for digital news media.
- Track record of developing strong and trusting relationships, collaborating, and building consensus.
- Ability to communicate in writing and in person clearly, concisely, and persuasively.
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