Digital News Strategist

4 weeks ago


London, Greater London, United Kingdom The Wall Street Journal Full time

Job Title: Audience Strategist

Job Summary:

The Wall Street Journal is seeking a skilled audience strategist to help define and execute our content strategy, with a focus on international news. As a key member of our editorial team, you will work closely with editors and journalists to develop and implement audience engagement initiatives that drive subscriber growth and retention.

Key Responsibilities:

  • Develop and execute audience engagement strategies to drive subscriber growth and retention.
  • Work closely with editorial leadership to develop and implement content strategies that meet the needs of our audiences.
  • Champion the use of data and analytics to inform content decisions and measure the effectiveness of our strategies.
  • Lead training and development programs to help editors and journalists develop their skills in digital content creation and audience engagement.
  • Collaborate with cross-functional teams to identify and address opportunities to improve our content and audience engagement initiatives.
  • Stay up-to-date with industry trends and best practices in digital content creation and audience engagement.

Requirements:

  • 7+ years of experience in a digital newsroom, with a focus on content strategy and audience engagement.
  • Strong analytical skills, with the ability to find insights in data and develop actionable recommendations.
  • Experience with data analysis tools and techniques, including SQL and Python.
  • Strong communication and project management skills, with the ability to work effectively with cross-functional teams.

What We Offer:

The Wall Street Journal offers a competitive salary and benefits package, as well as opportunities for professional growth and development. If you are a motivated and experienced professional looking to join a dynamic and innovative team, please submit your application.



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