Digital PR Coordinator

3 weeks ago

Manchester, United Kingdom Cedarwood Digital Full time
{"Role": "Digital PR Assistant

At Cedarwood Digital, we are seeking a highly motivated and creative Digital PR Assistant to join our dynamic marketing team. This is an excellent opportunity for an entry-level professional or someone with some PR experience who is eager to grow their skills in a fast-paced digital PR environment.

About the Role

We are looking for a proactive and creative Digital PR Assistant to support the Digital PR team in executing campaigns that enhance our client's online visibility, attract media attention, and drive valuable backlinks. In this role, you'll work closely with cross-functional teams, including content, SEO, and social media, to build compelling narratives that capture our brand's voice and resonate with our target audience.

Key Responsibilities

  • Campaign Support: Assist in the planning, execution, and monitoring of Digital PR campaigns. Help brainstorm creative ideas for content pieces, from articles and press releases to data-driven stories that will generate media interest.
    • Media Lists: Build effective media lists that target the right journalists with the right content
    • Content Creation & Support: Collaborate with the content team to create press materials, including pitches, press releases, and visual assets. Ensure all materials align with brand guidelines and campaign objectives.
    • Research & Data Analysis: Conduct research to gather data points, industry trends, and insights that will enhance campaign storytelling. Monitor coverage and analyze the impact of campaigns using analytics tools.
    • Reporting & Documentation: Track campaign performance metrics and compile reports on key KPIs, including media mentions, link acquisition, engagement, and traffic. Regularly update the team with insights and potential improvement areas.
    • Competitor & Industry Analysis: Keep an eye on competitor activities and industry trends to identify new opportunities for Digital PR efforts.


About You

We are looking for someone who is a strong communicator with excellent verbal and written skills, a creative thinker with a passion for storytelling, and an analytical mindset with the ability to work with data and analytics. If you are a proactive and organised individual with a collaborative mindset and a keen focus on strong punctuation and grammar, we would love to hear from you.

Cedarwood Digital offers a flexible approach to working and an unlimited annual leave policy, in addition to lots of fun on-site and off-site social events, training and progression plans, and everything that you need to be successful within your role.

"}

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