Marketing Analyst

2 days ago


Bracknell, Bracknell Forest, United Kingdom ECS Resource Group Full time
About the Role

We are seeking a highly skilled Marketing Analyst to join our team at ECS Resource Group. As a Marketing Analyst, you will play a key role in driving business growth and success.

Key Responsibilities
  • Develop and execute a comprehensive Shopper Marketing Execution Plan for the Retail District, ensuring alignment with business objectives.
  • Conduct in-depth analysis of shopper behavior, preferences, and shopping habits to inform marketing strategies.
  • Collaborate with cross-functional teams, including Category Development Managers, Key Account Managers, and Area Portfolio & Trade Marketing Managers, to identify growth opportunities and optimize marketing efforts.
  • Build strong relationships with key marketing personnel at customer accounts, understanding their go-to-market strategies, target audiences, and operations to align marketing efforts.
  • Evaluate the financial viability of marketing tactics, manage budgets, and analyze marketing performance to optimize future strategies.
Requirements
  • Degree in Marketing or a related field from an accredited institution.
  • Experience in Shopper or Consumer Marketing or Account Management within FMCG - B2C Market.
  • Strong analytical aptitude and project management skills.
  • Excellent communication and influencing skills, with the ability to build strong relationships with stakeholders.
  • Commercial acumen and ability to prioritize tasks effectively.
What We Offer

As a Marketing Analyst at ECS Resource Group, you will have the opportunity to work with a talented team, develop your skills and expertise, and contribute to the success of our business.



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