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Marketing Director

2 months ago

Corby, Northamptonshire, United Kingdom Fulkrum Full time
Marketing Manager

Fulkrum is a leading global provider of inspection, expediting, auditing, and technical staffing services within the energy sector. Our innovative solutions and highly skilled team ensure operational excellence across multiple sectors in more than 64 countries.

We are seeking a dynamic Marketing Manager to shape and execute our marketing strategies. This role is crucial to our growth and success, offering you the opportunity to enhance our brand presence, drive engagement, and support our business objectives.

Key Responsibilities
  • Develop and implement a comprehensive marketing communications strategy to support Fulkrum's global business goals.
  • Manage and oversee all global marketing activities, including digital marketing, content creation, social media, and public relations.
  • Collaborate with internal teams to create compelling marketing materials and campaigns that resonate with our target audience.
  • Monitor and analyse market trends, competitor activities, and customer insights to inform marketing strategies.
  • Coordinate and manage external agencies to ensure high-quality deliverables.
  • Plan and execute events, webinars, and other promotional activities to enhance brand visibility and engagement.
  • Develop and maintain relationships with key stakeholders, including clients, partners, and industry influencers.
  • Ensure all marketing and communication efforts align with Fulkrum's brand values, guidelines, and agreed messaging style.
  • Assist in sales activities and initiatives to drive business growth and achieve sales targets.
Requirements
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Associate or full Member of The Chartered Institute of Marketing.
  • Proven experience in a marketing or communication role, preferably within the energy sector or a related industry.
  • Strong understanding of digital marketing, social media, and content creation.
  • Excellent written and verbal communication skills.
  • Ability to think strategically and creatively to develop innovative marketing solutions.
  • Strong project management skills with the ability to manage multiple priorities and deadlines.
  • Proficiency in marketing software and tools, such as CRM systems, analytics platforms, and content management systems.