Digital Marketing Strategy Director

4 weeks ago


Brighton, Brighton and Hove, United Kingdom First Recruitment Services Full time

We are seeking a highly skilled Digital Performance Marketing Director to drive our global digital marketing strategy and lead our team to success in the SaaS sector.

About the Role:

  1. Develop and execute a comprehensive digital marketing strategy to drive lead acquisition and brand awareness.
  2. Manage significant budgets across multiple channels, including paid social media and PPC.
  3. Collaborate with our HubSpot team to map addressable audiences, track engagement, and optimize activity.
  4. Stay up-to-date with the latest marketing trends and technologies to ensure our campaigns are scalable and data-driven.
  5. Work closely with our sales team to ensure alignment and maximize return on investment (ROI).

Requirements:

  1. Proven experience in B2B performance marketing, with a strong focus on data-driven decision making.
  2. Experience in managing multi-channel campaigns and significant budgets.
  3. Strong Excel skills and the ability to work with raw data, connected datasets, and pivot tables.
  4. Experience with marketing automation platforms like HubSpot and Google Ads.
  5. Desirable: Google Ads certification and experience with Clearbit, Figma, and Microsoft Power BI.

What We Offer:

  1. Hybrid working (minimum 2 days per week in the office).
  2. Career progression and opportunities for growth.
  3. 25 days holiday plus Bank holidays (with option to buy and sell holiday).
  4. Health and wellbeing benefits.
  5. Access to learning and development.
  6. Profit share.

First Recruitment Services is acting as an employment agency in relation to this vacancy.



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