Digital Marketing Director
1 month ago
KILLSTAR is seeking a Digital Marketing Director to lead our Paid Marketing efforts and drive business growth through data-driven strategies.
This role is responsible for managing and optimizing our digital footprint, expanding our reach, and delivering exceptional customer experiences.
Key Responsibilities:
- Develop and execute Paid Social strategies for integrated marketing campaigns, analyzing performance and providing actionable insights.
- Collaborate with social networks to leverage platform capabilities, test new campaign ideas, and explore opportunities for growth.
- Engage with internal teams to align on objectives, strategy opportunities, and marketing performance.
- Lead the integration of SEO, Paid Search, and Paid Social strategies, ensuring cohesive digital marketing initiatives.
- Train and mentor junior team members, fostering a culture of continuous learning and innovation.
- Launch and manage our affiliate strategy on a leading network with industry-leading publishers.
- Analyze key digital marketing metrics, driving data-driven optimizations and refinements to achieve the best possible results.
- Stay up-to-date with industry trends, maintaining established contacts and relationships within the digital marketing industry.
YOUR EXPERIENCE INCLUDES:
- 3+ years in a digital paid ads role.
- Accountability for SMM, PPC, SEO, SEM, and Affiliates.
BONUS IF YOU:
- Have worked in Paid Ads for an Apparel / E-Commerce Company.
- Managed digital marketing activities for a company with a multi-national customer base.
- Experience with online fashion, specifically alt fashion and lifestyle.
This is a full-time position of 37.5 hours, with hours worked between 08:00am – 06:00pm, Monday through to Friday. All qualified applicants will receive consideration for employment without regards to race, colour, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status or any other basis prohibited by law.
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