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Marketing Director

2 months ago

Nottingham, Nottingham, United Kingdom MacGregor Black Full time
Marketing Manager Opportunity

MacGregor Black is seeking a skilled Marketing Manager to lead the overall marketing efforts for a leading global sports equipment manufacturer. As a key member of the team, you will drive brand awareness, engagement, and growth for the company's products.

Key Responsibilities:
  • Develop and execute comprehensive marketing strategies to promote the company's brand, products, and services across various channels.
  • Collaborate with product development teams to plan product launches, create compelling messaging, and develop marketing campaigns to drive awareness and sales.
  • Oversee digital marketing initiatives such as website management, SEO/SEM, email marketing, social media, and online advertising.
  • Conduct market research, competitor analysis, and customer surveys to inform marketing strategies.
  • Plan and execute marketing events, including product launches and trade shows, to enhance brand presence.
  • Liaise with internal teams to align marketing activities with business objectives.
  • Monitor and analyze marketing performance metrics, prepare reports, and provide insights to optimize future campaigns.
Requirements:
  • A minimum of 5 years' experience in marketing, preferably within the sports industry.
  • Strong knowledge of digital marketing platforms, tools, and analytics.
  • A proactive, creative thinker with a passion for sport and in-depth knowledge of the market.
  • Proven ability to manage and execute marketing campaigns successfully.

MacGregor Black offers a competitive salary and benefits package to the successful candidate.