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Digital Engagement Senior Officer

2 months ago

Chertsey, Surrey, United Kingdom Samsung Electronics Perú Full time
Job Title: Digital Engagement Senior Officer

We are seeking a highly skilled Digital Engagement Senior Officer to join our team at Samsung Electronics Perñu. As a key member of our European Telecommunications Office (ETO) Services team, you will play a crucial role in developing and deploying new customer propositions across the EU region.

Key Responsibilities:
  • Build and handle a full regional engagement plan, including EU-wide promotions and campaigns to boost user engagement.
  • Develop "how-to" content and tutorials to raise awareness of new features and drive usage.
  • Utilise data and analytics to identify engagement opportunities and optimise strategies.
Promotions and Campaigns:
  • Plan and handle EU-wide promotions to increase Wallet usage and user interaction.
  • Collaborate with marketing, partner and product teams to ensure cohesive and impactful campaign execution.
  • Monitor and analyse the effectiveness of promotions and adjust strategies accordingly.
Performance Tracking and Reporting:
  • Provide regular updates to senior management on DAU and MAU metrics, market trends, and critical initiatives.
  • Utilise advanced analytics to derive insights and make data-driven recommendations for engagement optimisation.
  • Engage with senior partners across finance, legal, marketing, and product teams to ensure alignment and support for engagement initiatives.
Collaboration with Local Teams:
  • Work closely with local Wallet and marketing teams to identify and share standard processes.
  • Influence local engagement activities by providing insights and strategic guidance.
  • Foster a collaborative environment to ensure alignment and successful implementation of engagement initiatives across markets.
CRM Platform Utilisation:
  • Leverage CRM-based platforms to drive targeted engagement campaigns.
  • Use CRM tools to analyse customer data and personalise engagement strategies.
  • Ensure robust CRM processes are in place to track and improve user interactions and engagement metrics.

We offer a competitive salary, bonus scheme linked to individual, team and company performance, car allowance, pension contribution, holiday - 25 days plus bank holidays and an additional day off for your birthday, access to discounts on a wide range of Samsung products, and access to a discount shopping portal. We are an equal-opportunity employer and value diversity at our Company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.