Digital Marketing Strategist
3 days ago
The Product Marketing Manager at Apex Systems will lead the development of marketing content and strategies to promote Prime Video in the EU market. This role requires a data-driven approach, collaboration with internal teams, and strong communication skills.
About the Role
- Develop and execute marketing plans to increase awareness of Prime Video among B2B audiences in the EU.
- Position Prime Video as a leader in the video advertising space across the EU through strategic event participation and content creation.
- Collaborate with cross-functional teams to build a comprehensive marketing roadmap for B2B activations.
- Analyze market research and trends to refine marketing strategies and optimize positioning.
- Conduct competitive benchmarking to identify market opportunities and areas for growth.
- Develop scalable workflows for sourcing and developing high-quality marketing materials.
- Partner with sales teams to create sales enablement tools and training programs.
- Analyze marketing metrics to measure campaign effectiveness and inform future strategies.
- Stay up-to-date on industry trends and emerging technologies.
What You'll Need
- 5-9 years of professional marketing experience with a focus on product marketing.
- Data analysis and visualization skills using Excel or Tableau.
- Cross-functional program management and campaign execution expertise.
- Marketing or marketing research background.
Salary Information
The estimated salary for this position is $120,000 - $180,000 per year, depending on location and experience.
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