Digital Marketing Specialist

1 day ago


Preston, Lancashire, United Kingdom Reed Full time

A leading e-commerce business based in the UK is seeking a talented ecommerce specialist to join their team on a full-time, permanent basis. As a leading player in the industry, this company has grown significantly in recent years with no signs of slowing down We are currently seeking a talented and driven Ecommerce Specialist with a focus on online advertisements, particularly Google Ads & also SEO.

As a digital marketing coordinator, you will play a crucial role in enhancing the online presence and driving sales through effective online advertising strategies. Your primary focus will be on managing and optimising Google Ads campaigns to maximise ROI to achieve business goals.

Key Responsibilities:

  • Develop, implement, and manage Google Ads campaigns to drive traffic, conversions, and sales.
  • Conduct keyword research and analysis to identify opportunities for campaign optimisation.
  • Create compelling ad copy and design engaging visuals to attract and convert target audiences.
  • Monitor and analyse campaign performance, providing regular reports and insights to stakeholders.
  • Implement A/B testing strategies to continuously improve ad performance.
  • Collaborate with the ecommerce team to align advertising strategies with overall business objectives.
  • Stay up-to-date with industry trends and best practices in online advertising and ecommerce.
  • Management of social media sites
  • Content writing for company newsletters and SEO purposes

Requirements:

  • Proven experience in managing Google Ads campaigns with a track record of success.
  • Strong understanding of ecommerce and online advertising principles.
  • Experience in Search Engine Optimisation
  • Proficiency in using Google Ads, Google Analytics, and other relevant tools.
  • Excellent analytical skills with the ability to interpret data and make data-driven decisions.
  • Creative mindset with the ability to develop engaging ad content.
  • Strong communication and collaboration skills.
  • Ability to work in a fast-paced, dynamic environment.

Benefits:

  • Up to £35,000
  • Full-time hours – Mon-Fri 10am-6pm
  • Opportunity to work with a dynamic and innovative team.
  • Professional development and growth opportunities.
  • Flexible working environment.


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