Senior Paid Search Optimization Specialist

4 days ago


London, Greater London, United Kingdom DataCamp Full time
About DataCamp

We are a leading platform for data science and analytics education, dedicated to empowering individuals and teams through data literacy. Our mission is to make data skills accessible to everyone, helping learners and organizations thrive in the data-driven world.

Salary

The estimated annual salary for this position is $120,000-$180,000, based on industry standards and location.

About the Role

We are seeking a Senior Paid Search Optimization Specialist to join our team. As a key member of our paid search channel, you will be responsible for managing and optimizing our paid search campaigns across platforms like Google Ads and Bing Ads to drive traffic and conversions. You will stay updated on the latest trends and best practices in paid search, testing them and implementing changes as needed to stay ahead of the competition.

Responsibilities
  • Oversee and optimize paid search campaigns to drive traffic and conversions.
  • Stay updated on the latest trends and best practices in paid search, testing them and implementing changes as needed.
  • Analyze campaign performance, generate reports, and provide insights for improvements.
  • Manage campaign budgets, ensuring efficient allocation of resources to maximize ROI.
  • Conduct A/B tests to refine ad copy, bid strategy, and landing page effectiveness.
Requirements and Qualifications
  • 2+ years applied experience managing Paid Search channels.
  • Strong analytical skills with the ability to interpret data and identify trends.
  • Experience working in a dynamic, fast-paced environment.
  • Advanced proficiency in Excel for detailed data analysis.
  • Build-test-iterate mindset: experimental and agile.
Why Choose DataCamp?

As a Senior Paid Search Optimization Specialist at DataCamp, you will have the opportunity to work on exciting challenges, collaborate with a talented team, and enjoy competitive compensation and benefits. We offer a yearly learning budget for conferences & training to support your professional growth and participate in international company retreats, fostering a global team spirit.



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