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Social Media Content Creator

2 months ago

Manchester, United Kingdom MAG Full time
About the Role

We are seeking a talented and creative individual to join Manchester Airport's Social Media Team as a Social Media Content Creator. The role presents a confident individual with the unique opportunity to be the online face of the airport.

Key Responsibilities
  • Plan, create, edit and execute content for an audience of 600k+ on various social media platforms, that attracts attention and garners a positive response.
  • Manage the content calendar with one other team member to ensure a consistent schedule of content is being delivered.
  • Understand each social media channel and its unique purpose, including best practices to optimise and tailor content to each channel and its audience.
  • Create content in different formats, including video, image and written.
  • Schedule content using Sprout Social.
  • Write copy that aligns with our tone of voice and audience.
  • Create content pro-actively that is aligned to our strategy and objectives, and re-actively by responding to trends and topical developments.
  • Monitor how content is performing and provide insights and analysis to the Social Media Lead.
  • Work closely with stakeholders including airlines, retailers, and marketing teams to support the delivery of their objectives.
Community Management
  • Respond to customer enquiries and feedback.
  • Maintain relationships with customers on social media to enrich social output.
  • Engage with audiences including our community of plane spotters and airport advocates.
Requirements
  • Minimum 1 year's experience in social media marketing.
  • Excellent knowledge of Instagram, TikTok, LinkedIn, Facebook and X.
  • Software skills including capturing video and editing programmes such as Canva, CapCut and Adobe.
  • Excellent copywriting and SPAG skills.