Head of Marketing Strategy
1 day ago
We are looking for a seasoned marketing professional to take on a senior role within our marketing department.
This is a great opportunity to work with a global business that has a strong focus on luxury and craftsmanship.
About the Role:
- Develop and Execute Marketing Plan: Create and implement a marketing strategy aligned with the business goals and work closely with Product and Sales teams.
- Lead Product Launches: Plan and deliver marketing campaigns for new product launches, ensuring teams have the right materials and generating leads.
- Manage Brand Presence: Ensure consistency across all customer touchpoints, including our website, distributors, and trade shows.
- Oversee Marketing Channels: Run integrated campaigns across digital, social media, PR, and offline channels to drive brand awareness and lead generation.
- Collaborate Across Teams: Work with Product, Sales, and Operations teams to deliver necessary marketing tools globally and locally.
- Manage Trade Shows and Events: Lead trade show planning, stand design, and bespoke marketing activities with partners.
- Track Marketing Performance: Implement tools to monitor lead funnels, campaign performance, and ROI, making data-driven improvements.
- Lead and Support Team: Manage two direct reports, ensuring team success and professional growth.
- Budget and Agency Management: Oversee the marketing budget and manage relationships with external agencies and suppliers.
Key Requirements:
- 4+ years of marketing experience, preferably with premium or luxury brands.
- A background in wholesale would be advantageous but not critical.
- Proven ability to deliver multi-channel marketing campaigns.
- Strong organisational, project management, and team leadership skills.
- Proficiency with tools like Excel, Google Analytics, Canva, and HubSpot.
Salary: £65,000 - £75,000 per annum (dependent on experience).
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