Estée Lauder Brand Lead
3 weeks ago
Job Overview:
The Retail Brand Lead will be responsible for driving sales and market share for Estée Lauder in a fast-paced retail environment. The ideal candidate will have experience in a consumer-facing role and possess excellent communication, organisation, and prioritisation skills.
Key Responsibilities:
Sales and Service:
• Understand daily and weekly targets, and ensure personal awareness of all additional sales avenues.
• Keep up to date with competitor activities and missed opportunities, and effectively leverage social media to drive the business.
• Deliver the Brand Strategy, ensuring the delivery of an effective local plan, and plan and implement local marketing & events initiatives.
• Deliver excellence in execution of service, ensuring measures are in place to continually and visibly improve service levels.
Operations:
• Plan to ensure the delivery of excellent standards at all times, and review retail standards on a daily basis to maintain required standards.
• Ensure deliveries, stock movements, and associated administration are completed within agreed Company timeframes, and ensure all auditable processes and administration are actioned to Company guidelines.
• Create and maintain a safe working environment, and ensure that all health & safety responsibilities achieve a minimum overall grading of 'Acceptable' during audits.
Commerciality:
• Manage daily replenishment, taking appropriate action where necessary, and maximise sales performance by utilising commercial reports.
• Plan and deliver the visual merchandising layout, ensuring it is completed to guidelines and within agreed timescales, and identify stock package issues and take corrective action.
• Effectively manage all promotions and discounts, ensuring they are actioned in line with Company guidelines, and identify trends and make suggestions to enhance product performance.
Qualifications:
Essential:
• Experience in a fast-paced retail and/or consumer-facing environment.
• Ability to drive self-development.
• Commercial understanding and awareness of the industry.
• Effective communication, organisation, and prioritisation skills.
Estee Lauder Companies is an equal opportunities employer.
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