Lifestyle Branding PR Specialist

4 weeks ago


London, Greater London, United Kingdom Spinach Branding Full time
About Spinach Branding

Spinach Branding is a leading lifestyle branding agency that transforms businesses by creating brands people love, respect, and desire. We specialize in the food, drinks, property, hospitality, travel, high-tech, and fashion sectors, serving some of the world's most prestigious brands.

Job Summary

We are seeking a seasoned Freelance PR Consultant to enhance our visibility in the industry. The ideal candidate will have a strong background in PR, excellent communication skills, and a deep understanding of lifestyle branding. They will be responsible for developing and executing effective PR strategies, managing media relations, and producing high-quality content that aligns with our brand's vision and goals.

Key Responsibilities
  • Develop and implement comprehensive PR plans to promote Spinach Branding's services and industry expertise.
  • Craft compelling content, including press releases, blog posts, articles, and social media updates, that reflects Spinach Branding's expertise and services.
  • Conduct market research to identify trends and opportunities for PR initiatives.
  • Monitor and report on the effectiveness of PR campaigns.
Requirements
  • Minimum of 5 years of experience in public relations, preferably within the lifestyle, luxury, or branding sectors.
  • Proven track record of securing media coverage and managing successful PR campaigns.
  • Experience and expertise in working within premium and luxury lifestyle branding sectors such as wine and spirits, food and drink, hospitality, property, and travel.
Skills and Knowledge
  • Exceptional written and verbal communication skills.
  • Strong media relations skills with a network of industry contacts.
  • Ability to create high-quality content that aligns with brand messaging.
  • Excellent organizational and project management skills.
Attributes
  • Creative thinker with a proactive approach to PR.
  • Detail-oriented and capable of managing multiple projects simultaneously.


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