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Global Demand Generation Specialist

1 month ago

London, Greater London, United Kingdom Veeva Systems, Inc. Full time
Role Overview

Veeva Systems, Inc. is a leader in industry cloud solutions for life sciences companies.

We are committed to making a positive impact on our customers, employees, and communities.

About the Job

This role requires a highly motivated and passionate Senior Field Marketing Manager to lead demand-generation activities, events, and campaigns.

You will create localized brand awareness and visibility of our Quality solutions across regions and support regional pipeline goals.

Key Responsibilities
  • Project manage and execute regionally targeted marketing campaigns, including user events, industry tradeshows, partner events, webinars, demand campaigns/nurture programs, executive roundtables, content syndication, and social media
  • Ensure alignment between marketing plans by product and sales plans by region
  • Manage lead processing, submissions, and tracking for campaign performance
  • Collaborate with local marketing suppliers, vendors, event organizers, and translation agencies
  • Stay up-to-date on industry trends, competition, and new opportunities in the region
  • Analyze campaign effectiveness based on appropriate KPIs and present program results to regional and product team leads
Requirements
  • 7+ years of experience in field marketing and demand generation for enterprise software or cloud-based solution providers
  • Proven ability to build relationships across stakeholders, including sales, SDR, customer success, subject matter experts, and product marketing
  • Experience in building and executing go-to-market plans and integrated marketing programs by country or region
  • Understanding of complex buying/selling processes involving multiple decision-makers
  • Strong project management skills and ability to manage multiple priorities and projects at the same time with excellent attention to detail
  • Excellent oral and written communication skills
Salary and Benefits

The estimated salary for this role is $120,000 - $150,000 per year, depending on location and experience.

Veeva offers a wide range of benefits, including a work-anywhere policy, charitable giving program, and support for training and development.