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Social Media Manager

1 month ago

Brighton, Brighton and Hove, United Kingdom Central Employment Agency (North East) Limited Full time
Job Title: Social Media & Community Manager

Central Employment Agency (North East) Limited is seeking a highly creative and engaging Social Media & Community Manager to lead our social media strategy and support business growth objectives.

Key Responsibilities:
  • Develop and Implement Social Media Strategy: Collaborate with our content and video team to create high-quality social media content that resonates with our SME audience.
  • Deliver Engaging Social Media Campaigns: Develop and implement organic social media campaigns that drive brand awareness and generate new business enquiries.
  • Collaborate with Senior Stakeholders: Amplify the leadership team's voice on LinkedIn to build trust in the marketplace.
  • Stay Up-to-Date with Industry Trends: Monitor the latest B2B sales and marketing trends, tools, and best practices to maximise the impact of social content.
  • Identify Opportunities with Strategic Partners: Collaborate with agency partners to leverage their experience and expertise to push in-house boundaries.
  • Manage Paid Ad Campaigns: Take ownership of paid ad campaigns across LinkedIn, Facebook, and Instagram targeting clients to support brand loyalty and increase customer lifetime value.
  • Deliver Monthly Social Media Reports: Monitor and report on social media performance, supporting business objectives.
  • Oversee Customer Feedback: Craft brand-approved responses to customer feedback and escalations on review platforms.
  • Liaise with Talent Acquisition: Develop an employer brand content strategy for organic social media and deliver internal and external employer brand content.
Requirements:
  • B2B Social Media Management: In-depth experience in building audiences, running, and optimising campaigns.
  • Results-Driven: Ability to identify and track relevant community metrics, as well as interpret website traffic and engagement metrics.
  • Hubspot CRM Experience: Experience with Hubspot CRM and email nurture programs.
  • Commercially Minded: Understanding of the B2B sales cycle and the challenges faced by business owners, sales, and marketing professionals.
  • Strategic Thinker: Entrepreneurial spirit, passionate, persuasive, and inspiring.
  • Strong Team Player: Excellent relationship management skills, capable of working both autonomously and collaboratively with multiple stakeholders.

We are looking for a highly motivated and experienced Social Media & Community Manager to join our team. If you have a passion for social media and a proven track record of delivering successful campaigns, we would love to hear from you.