Senior Marketing Manager

1 month ago


Fareham, Hampshire, United Kingdom Williams & Co. Full time

Williams & Co. is seeking a Senior Marketing Manager to lead the development and execution of all marketing strategies, with a focus on digital marketing trends, tools, and analytics. The ideal candidate will have a proven track record in managing successful campaigns in both traditional and digital formats and a passion for leveraging data to inform decision-making.

Key Responsibilities:

  • Develop and implement comprehensive marketing strategies, aligned with overall business goals.
  • Oversee the planning, execution, and optimization of digital marketing campaigns across various channels, including SEO, PPC, email, social media, and content marketing.
  • Analyze campaign performance using tools like Google Analytics to provide actionable recommendations and report results to stakeholders.
  • Manage and mentor the marketing team, fostering a collaborative and high-performance culture.
  • Work closely with product, sales, and commercial teams to ensure cohesive messaging and branding across all digital touchpoints.
  • Develop and manage the marketing budget, ensuring optimal allocation of resources for maximum ROI.
  • Stay updated on industry trends, best practices, and emerging technologies.

Requirements:

  • 5+ years of experience in digital marketing, with a focus on strategy development and execution.
  • Proven track record of managing successful digital campaigns with measurable results.
  • Strong analytical skills with experience in data-driven decision-making.
  • Proficiency in digital marketing tools (e.g., Google Ads, Facebook Ads, email marketing platforms, CRM systems).
  • Excellent leadership, communication, and interpersonal skills.
  • Ability to work in a fast-paced environment and manage multiple projects simultaneously.
  • Creative thinker with a passion for staying ahead of digital marketing trends.

As a valued member of the Williams & Co. team, you can expect:

  • A competitive salary between £60,000 - £70,000.
  • Car allowance included.
  • 40 hours a week, Monday to Friday.
  • 33 days annual leave, increasing with the length of service.
  • Training and development opportunities specific to you.
  • Private medical insurance for the whole family.
  • Discounted shopping platform.
  • Discounted gym membership.
  • Contributory pension scheme.
  • Company discount on our products.
  • 24/7 Employee Assistance Programme.
  • Life Assurance.
  • Car leasing and cycle-to-work schemes.


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