Senior Key Account Development Manager

1 month ago


Stockport, Stockport, United Kingdom adidas Full time
Job Description

Salary: $120,000 - $180,000 per year

About the Role

We are seeking a highly skilled Senior Key Account Development Manager to join our team at adidas. As a key member of our sales team, you will be responsible for driving profitable and sustainable market share growth for both adidas and JD Group within assigned categories.

Key Responsibilities:
  • Category Expertise: Operate credibly as the Senior Key Account Development Manager for your designated category, be the category expert with leading industry & product knowledge. Have a clear understanding of the JD consumer and how we WIN with them.
  • Category Planning: Build & drive against Category Plans supporting overall SBP, working collaboratively with internal & external counterparts & colleagues. Driving change & new initiatives forward with the key stakeholders.
  • Range Planning: Development and evolvement of the range planning & GTM process to support seasonal input into the Global inline range and to support JD with the planning & framework for future SMU & inline ranges.
  • Sell-in Strategy: Conducting best in class quarterly sell-ins ensuring achievement of sales, share & margin targets.
  • Interface Management: Be the interface between CTC, Brand Activation & the customer. Ensure regularity and clarity of communication with all touchpoints and highlight any areas which require support or actions.
  • Trend Analysis: Weekly, monthly and quarterly sell-out analysis across all territories, stores & online to understand trends and identify any opportunities or challenges. Ensure that the information is shared with the key internal & external stakeholders where relevant. Put clear actions in place where needed.
  • Competitor Monitoring:
  • Customer Relationship Management: Co-ordinate customer and account teams at key milestones throughout the inline & SMU GTM process and ensure process evolves to best service the customer and brand.
  • Forecasting: Regular weekly and monthly internal forecasting, adhering to agreed minimum standard levels.
  • Order-book Management: Proactive, best in class order-book management driving conversion whilst adhering to margin targets. Driven by regular intake planning with JD B&M team.
  • Marketing Collaboration: Work with Marketing counterparts to drive the plan for your focus category/categories in line with brand objectives. Ensure a bespoke approach to sell against whilst ensuring flexibility and agile approach in season.
  • End-to-end Process Support: Close working relationship with CTC to support a smooth end to end SMU & inline process.
  • Online Sales Growth: Working closely with DTC counterpart to drive online sales and growth in-line with Category Plan/ SBP ambitions. Regular online store checks to feedback & input to the business/ JD to support net sales & share gains.
Key Relationships:
  • Internal Partnerships: CTC, SKAM counterparts in Europe/ North, AO
  • External Partnerships: JD BAM/ Demand Planning, MO&O, Finance, Credit
  • B&M Team Engagement: Developing strong relationships with account B&M teams
Knowledge, Skills and Abilities:
  • Proven Track Record: SKAM/ Key Account Manager with proven record of success
  • Commercial Acumen: High degree of commercial & business acumen
  • Product Knowledge: Strong product knowledge to support SMU creation
  • Interpersonal Skills: Strong interpersonal skills (communication / negotiation)
  • Analytical Skills: Proven methodological & analytical skills (business planning, strategic development)
  • Functional Skills: Broad and deep functional skills (sales, logistics, Finance, IT)
  • Industry Knowledge: Knowledge of the adidas group business along with external industry experience
  • Mental Flexibility: Mental flexibility, initiative and determination
  • Organizational Skills: Highly organized and effective in prioritizing


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