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Social Media Content Creator
2 months ago
We are seeking a talented and creative individual to join Manchester Airport's Social Media Team as a Social Media Content Creator. The role presents a confident individual with the unique opportunity to be the online face of the airport.
Key ResponsibilitiesContent Creation:
- Plan, create, edit, and execute content for an audience of 600k+ on various social media platforms, including Instagram, TikTok, LinkedIn, Facebook, and X.
- Manage the content calendar with one other Social Media Content Creator to ensure a consistent schedule of content is being delivered.
- Understand each social media channel and its unique purpose, including best practices to optimize and tailor content to each channel and its audience.
- Create content in different formats, including video, image, and written.
- Schedule content using Sprout Social.
- Write copy that aligns with our tone of voice and audience.
- Create content proactively that is aligned to our strategy and objectives, and reactively by responding to trends and topical developments.
- Monitor how content is performing and provide insights and analysis to the Social Media Lead.
Community Management:
- Respond to customer inquiries and feedback.
- Maintain relationships with customers on social media to enrich social output.
- Engage with audiences, including our community of plane spotters and airport advocates.
We're looking for a person who can infuse creativity into our team and spearhead the creation of engaging, top-notch content on all our platforms. You should possess a proactive mindset, along with superb time management and organization abilities. An enthusiastic interest in social media and a commitment to keeping up to date on industry trends and developments is also crucial.
Desirable technical skills include:
- Minimum 1 year of social media experience.
- Excellent knowledge of Instagram, TikTok, LinkedIn, Facebook, and X.
- Software skills, including capturing video and editing programs such as Canva, CapCut, and Adobe.
- Excellent copywriting and SPAG skills.