Senior SEO Director

4 days ago

Brighton, Brighton and Hove, United Kingdom RocketMill Full time
About the Role

We are seeking a highly experienced Senior SEO Director to join our team at RocketMill. As a key member of our SEO team, you will be responsible for leading our technical SEO efforts and developing strategies to drive sustainable organic search visibility for our clients.

Key Responsibilities
  • Manage a team of senior SEO experts and directors, providing guidance and support to ensure the delivery of high-quality work.
  • Be accountable for the financial performance of your village, including sourcing growth opportunities to fill revenue gaps.
  • Pitch for new business and develop strategies to drive revenue growth.
  • Be the point of contact for escalations within your village and take ownership of a pillar.
  • Work with the senior SEO Programme manager to balance resource requirements for your team.
  • Improve processes and efficiency across the team, identifying opportunities to drive innovation and develop the SEO product offering.
  • Build business cases and forecasts to gain buy-in for SEO implementation and share results and case studies back to the business.
  • Lead the SEO strategy and technical SEO roadmaps for large clients, briefing and QAing junior members of the team as needed.
  • Audit websites on all aspects of technical SEO and help our clients grow through sustainable organic search visibility.
  • Take ownership of a portfolio of clients' organic performance and technical integrity, leading strategic discussions about how SEO can solve business challenges and drive marketing performance.
  • Carry out competitor analyses, backlink audits, keyword research, and other research projects as required, preparing qualitative and quantitative reports on SEO campaign performance.
  • Meet dynamic KPIs set out specifically for you and your role, staying abreast of developments in SEO best practice and sharing knowledge across the team.
Essential Skills
  • Senior team management and development.
  • Resource management and effective prioritisation across a client portfolio.
  • Product development.
  • Client portfolio management – accountability for the performance and work-quality of clients that you don't work on day-to-day.
  • Strategic excellence – consulting on how organic search can have a measurable impact within cross-channel digital marketing campaigns and how multiple owned domains fit into a single search strategy.
  • Several years' experience in technical SEO (agency or client-side) and ability to guide content strategy.
  • Comprehensive knowledge of SEO tactics, commitment to keep this up to date and test developing trends and technologies.
  • Demonstrable experience consulting on enterprise website audits, backlinks and migrations, gaining buy-in from stakeholders and providing actionable roadmaps that deliver results.
  • Absolute proficiency with industry-standard SEO tools – crawlers, link checkers, etc.
  • Reporting excellence – designing and querying reporting functionality as well as updating clients on performance against KPIs.
  • Advanced skills in Microsoft Excel (e.g., VLOOKUPs, PivotTables, advanced formulae).
  • Excellent skills in Microsoft Office and everyday IT.
  • Excellent written and spoken English.
  • Excellent communication with technical and non-technical stakeholders and ability to win over challenging contacts.
  • Working knowledge (or better) of AEM, WordPress, Magento, and other CMS platforms.
  • Able to balance your workload and deliver on time.
  • Be a positive person that adds energy to our team.
Desirable Skills
  • Advanced knowledge of HTML, CSS and JavaScript.
  • Working knowledge (or better) of PHP, SQL or other relevant web technologies.
  • Working knowledge (or better) of WordPress, Magento, and other CMS platforms.
  • Automation of routine tasks via APIs, Python, etc.

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