Marketing Professional

2 months ago


Welwyn Garden City, Hertfordshire, United Kingdom PayPoint Group Full time

Job Title: Corporate Marketing Executive

Job Reference: #J-18808-Ljbffr

Job Type: Full-Time

Industry: Financial Services

Company: PayPoint Group

Location:

Job Summary:

The Corporate Marketing Executive will be responsible for executing marketing activities for PayPoint Group and its brands, driving leads, billings, and revenue for the business. The ideal candidate will have experience in a B2B marketing role developing and executing marketing campaigns across various channels and the ability to manage multiple projects simultaneously.

Key Responsibilities:

  • Marketing Strategy: Support the creation and execution of the company's marketing and PR plan for corporate clients, positioning PayPoint Group brands as strategic partners for providing omnichannel payments solutions and reward and engagement platforms.
  • Brand Management: Manage marketing campaigns, including planning, execution, and evaluation, working with the wider Marketing team to deliver them. Ensure brands are expressed in a consistent way internally across all touchpoints.
  • Content Creation: Support the development and management of the PayPoint and Love2shop Business websites, working closely with the Head of Digital and team. Create and produce pitch, tender, and bid documents and presentations that are clear, concise, persuasive, and tailored to the specific client or opportunity.
  • Event Promotion: Attend industry events and support the promotion of PayPoint Group services to potential clients and partners.
  • Marketing Analysis: Track and analyze marketing data to measure the effectiveness of our marketing campaigns.
  • PR and Communications: Support the execution of PR strategy with day-to-day ownership of overall PR and communications for the corporate audience.
  • Data Protection: Understand and adhere to Data Protection legislation and guidelines and ensure all marketing communications adhere to relevant legal requirements.

Requirements:

  • Experience: 3+ years of experience in marketing.
  • Attitude: Positive, self-starter attitude and desire to learn.
  • Skills: Excellent written and verbal communication skills, ability to work independently and as part of a team, ability to deal with ambiguity, ability to manage multiple projects simultaneously, and ability to work under pressure and meet deadlines.
  • Desirable: Previous experience within the payments and banking industry, previous experience of working with Umbraco, Salesforce Account Engage, and MailChimp, and degree, recognized marketing qualification or relevant industry experience.


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