Business Development Marketing Specialist
2 weeks ago
Frontier Economics is a leading economics consultancy that advises public and private sector clients throughout Europe. We provide expert insights to help our clients navigate complex markets, formulate effective strategies, and make informed policy decisions.
The company has experienced rapid growth since its inception, with over staff working across seven European offices. Our employee-owned structure fosters a strong culture of openness, collaboration, and employee engagement.
We are seeking an experienced Business Development Marketing Specialist to join our Clients Team. This role will play a crucial part in supporting the development and implementation of marketing and business development plans for our practice groups and cross-practice campaigns.
In this role, you will:
- Conduct research and analysis to inform marketing strategies, leveraging data from previous campaigns and finance data where applicable.
- Draft or edit copy for news items on our website and social media platforms, ensuring timely publication with the comms team.
- Liaise with copywriters to ensure effective briefing and meet deadlines.
- Collaborate with the comms team to create engaging social media content that aligns with our visual brand guidelines.
- Coordinate events, seminars, and webinars for our practices, liaising with speakers and ensuring successful execution within budget.
- Support researching and organising economists' attendance at conferences.
- Assist with directory and awards submissions.
- Produce interactive documents to support practice BD activities.
- Maintain expertise in our CRM system, utilizing it to generate mailing lists, produce reports, and monitor campaign responses.
- Schedule content with the comms team, ensuring clear priorities and negotiated deadlines when necessary.
Essential Experience:
- Marketing experience within a professional services environment.
- Exceptional attention to detail.
- Proficiency in Outlook, MS Word, Excel, and PowerPoint.
- Working with senior people.
- Experience with CRM systems.
- Knowledge of GDPR regulations.
- Ability to work within teams and across various levels of accountability.
- Excellent verbal and written communication skills.
- Capacity to manage multiple tasks and deadlines.
- Confidence to challenge and share ideas.
- Strong time management and prioritization skills.
- Familiarity with social media channels.
Desirable Experience:
- Language proficiency in German, French, or Spanish.
- A recognised marketing qualification (e.g., CIM).
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