Marketing and Business Development Professional

2 days ago


London, Greater London, United Kingdom Michael Page Marketing Full time
{"Job Title": "Marketing & Business Development Manager", "Job Description": "Key Responsibilities

The Marketing & Business Development Manager will drive business development, enhance the firm's profile, strengthen client relationships, and identify opportunities through strategic marketing.

Main Duties:

  • Develop and execute brand positioning strategies, including managing sponsorships, client presentations, seminars, and webinars.
  • Create tailored pitches and proposals for new business opportunities, track client feedback, and refine approaches to improve success rates.
  • Conduct market research and client analysis to identify trends, new business opportunities, and cross-selling synergies.
  • Coordinate with Client Intelligence to support cross-selling efforts with targeted research, relationship reports, and plans.
  • Update business development systems with attorney experience and client information, including CRM and other relevant databases.
  • Draft and edit marketing materials, such as practice area descriptions and attorney bios, and manage updates to the firm's website and intranet.
  • Oversee submissions for awards and legal directories, maintain records of accolades, and pursue PR opportunities in collaboration with communications teams.
Requirements

To succeed in this role, you will need:

  • Prior marketing & business development experience with proven project leadership, preferably in a law firm or professional services setting.
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Strong organisational, time management, and multitasking skills with the ability to manage competing deadlines.
  • Proficient in Microsoft Word, Excel, and PowerPoint; quick to learn new database systems.
  • Detail-oriented, proactive, and able to work independently with minimal oversight.
  • Strong interpersonal skills with the ability to influence and collaborate across a large organisation.
  • Demonstrates sound judgement, professionalism, and poise in all interactions.
  • Able to work both independently and as part of a team, with a flexible and adaptable approach.
About the Role

This is an exciting opportunity to join a top international law firm in London as a Marketing & Business Development Manager.

", "Company": "Michael Page Marketing"}

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