Brand and Marketing Director
1 day ago
Role: Content Marketing Lead (Head of)
Client: Digital Agency
Location: Flexible, with 1-2 days per week in the central London office.
Length: Initial 6-month fixed-term contract, with a strong likelihood of extension or permanent position.
Days: Part-time or full-time, with flexibility to suit the successful candidate.
About the AgencyOur client is a digital agency specializing in user experience design and experimentation services for e-commerce brands. Following a recent brand transformation, they are investing in content and events marketing to expand their client base.
As Brand and Marketing Lead, you will develop and execute a content strategy to reach the target audience, delivering high-quality content that showcases the agency's people and expertise.
Key Responsibilities- Lead research and content ideation, collaborating with the wider teams, clients, and prospects to understand needs and create compelling content stories.
- Produce and manage social content across the agency brand account, ensuring consistency and engagement.
- Support the sales team with sales content, including client case studies and proof points.
- Develop long-form lead generation content, leveraging data and insights to drive results.
- Lead events marketing and content creation to attract prospects to events.
- Monitor and report on content metrics and qualitative insights to inform continuous improvement.
- Natural storyteller with a talent for creating engaging content and copy.
- At least 5 years of experience in B2B content roles.
- Proven experience within a marketing agency, with a focus on content marketing.
- Experience in events marketing, with a track record of success.
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