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Marketing Director

2 months ago

Southampton, Southampton, United Kingdom Spectrum IT Recruitment Full time

Marketing Role Overview

At Spectrum IT Recruitment, we're expanding our marketing efforts to reach new heights. We're seeking a skilled Email Marketing Executive to join our team and contribute to our email outreach strategy.

As our Email Marketing Executive, you'll be responsible for designing and implementing market-specific content and email campaigns for both existing and potential clients and candidates. Your tasks will include planning, designing, and executing creative email campaigns, conducting thorough audience segmentation for personalized content, analyzing campaign performance, managing subscriber databases, ensuring compliance with industry policies, and contributing to our brand awareness efforts.

Key Responsibilities:

* Plan and execute email marketing campaigns to engage with clients and candidates
* Conduct audience segmentation to create personalized content
* Analyze campaign performance to optimize future campaigns
* Manage subscriber databases to ensure compliance with industry policies
* Contribute to brand awareness efforts through creative content

Why Join Us:

This is a newly created role driven by our commitment to enhancing our email marketing strategy. While experience in delivering email marketing to IT clients is beneficial, it's not essential. This is a part-time role with flexible hours, and occasional office visits may be required to collaborate with key team members.