Marketing and Public Relations Director

3 days ago


Wakefield, Wakefield, United Kingdom Michael Page Full time

An exciting opportunity has arisen for a passionate PR & Marketing professional within the retail sector in Wakefield. This role is perfect for a driven individual with excellent leadership skills and a penchant for creative marketing strategies.

Job Description

This challenging position involves developing and executing innovative marketing and PR strategies to drive business growth and enhance brand reputation. As a key member of the marketing team, you will lead and inspire a team to achieve marketing objectives, monitor and evaluate PR & marketing campaign effectiveness, and maintain a consistent and positive brand image across all platforms.

Key Responsibilities:

  1. Develop and execute innovative marketing and PR strategies.
  2. Lead and inspire a team to achieve marketing objectives.
  3. Monitor and evaluate PR & marketing campaign effectiveness.
  4. Maintain a consistent and positive brand image across all platforms.
  5. Develop and nurture relationships with media outlets and influencers.
  6. Collaborate with the sales team to create sales-driven marketing initiatives.
  7. Manage marketing budget and ensure return on investment.
Requirements

A successful candidate should have:

  1. A degree in Marketing, Business, or a related field.
  2. Proven experience in a similar PR & Marketing role within the retail industry.
  3. Strong leadership and team management skills.
  4. Excellent communication and relationship-building abilities.
  5. Proficiency in PR and marketing software and tools.
  6. A creative mindset with a strategic and analytical approach.
Benefits

This role offers a competitive salary range of up to £40,000 per annum, an office-based role in Wakefield, 5 days a week, and excellent career progression opportunities. With this role, you will have the opportunity to grow your career in a supportive and dynamic environment.



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