Marketing Communications Officer
4 weeks ago
We're a dynamic and innovative company based in Manchester, offering a chance to progress within our team at an early stage.
This is an exciting opportunity to be part of a fast-growing team where your potential will be maximised, contributions will be valued. Together, we'll create a remarkable success story that showcases the power of innovation, teamwork, and determination.
We're looking for a Marketing Communications Officer to join our marketing team, responsible for developing and implementing marketing strategies that drive lead generation and brand awareness.
The ideal candidate will have a balance of creative and technical skills, with expertise in managing PPC campaigns, proficiency in HTML/CSS, and experience with analytics tools.
As a key member of our team, you will collaborate with colleagues to create engaging content for various marketing channels, drive lead generation and brand awareness through strategic planning and execution, and provide actionable insights to inform future marketing strategies.
We offer a competitive salary of £45,000 - £55,000 per annum, depending on experience.
Key Responsibilities:
- Email Marketing: Create and code engaging email campaigns using HTML, optimise campaigns for deliverability, engagement, and performance tracking.
- Landing Page Creation: Design and build high-converting landing pages using Elementor, conduct A/B testing to enhance user experience and conversions.
- Digital Advertising: Plan, create, and manage campaigns across platforms including Google Ads, Facebook Ads, and other paid media, monitor campaign performance, analyse data, and adjust strategies to optimise ROI.
- Content and Strategy: Collaborate on content creation for various marketing channels, develop and implement strategies to drive lead generation and brand awareness.
- Analytics and Reporting: Use tools like Google Analytics and Facebook Insights to track and report on campaign performance, provide actionable insights to inform future marketing strategies.
Requirements:
- Proficiency in HTML/CSS for email marketing, experience with Elementor or similar page-building tools.
- Expertise in managing PPC campaigns (Google Ads, Facebook Ads, etc.), familiarity with analytics tools like Google Analytics.
- Strong organisational and project management skills, ability to work both independently and collaboratively.
Benefits:
- Creative environment, fast-growing business, opportunity for progression.
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