Global Out of Home Marketing Executive

4 weeks ago


London, Greater London, United Kingdom TikTok Full time

About the Position

TikTok is a leading global platform for short-form mobile video. We are seeking a Global Out of Home Marketing Executive to join our team in the United Kingdom.

This role involves building and maintaining partnerships within our New Screens vertical, focusing on strategically building partnerships globally that extend creator and branded content beyond the mobile platform through TikTok's Out of Phone offering.

The successful candidate will work closely with Distribution leadership to take Digital Out Of Home, and related partnership concepts from inception to scale.

Key Responsibilities:

  • Work closely with Distribution leadership to take Digital Out Of Home, and related partnership concepts from inception to scale.
  • Ideate new business opportunities that will see further distribution of TikTok on screens and channels across the globe taking into the local nuances and working closely with our global business solutions team.
  • Maintain a deep and detailed working knowledge of the Digital Out Of Home and Agency industry, including key industry trends, key industry players and industry norms.
  • Embrace a "Partnerships as a Service" model to help drive and facilitate business needs of the organization.
  • Serve as primary point of contact for external, day-to-day management of key strategic partners within our New Screens Vertical outside of the Americas.
  • Liaise with internal operations, marketing, and product teams to align on new and existing initiatives and execute on deal terms including: managing projects associated with deal activations, tracking contractual obligations, and driving local amendments & execution of partnerships.
  • Create and present regular business reviews and insights - Including the acquisition, interpretation, and presentation of data in a manner that is digestible for partners.
  • Evaluate evolving needs & opportunities through partnership with Business Intelligence.
  • Project manage the end-to-end execution of Out of Phone campaigns.
  • Focusing primarily on the evolution of TikTok on New Screens across the globe creating scalable solutions with existing partners.

Requirements:

  • 5+ years of experience in Media, Advertising and/or Digital Out of Home in the United Kingdom.
  • A significant network of existing contacts in the UK, Europe and the rest of the world on the agency side, including the out-of-home industry.
  • Bachelor's degree.

Salary Estimate: £60,000 - £80,000 per annum, depending on experience.



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