Global Marketing Director
1 day ago
About Us:
GEDU Global Education is a leading education provider with a strong presence in the global market. We are seeking an experienced and strategic Senior Marketing Manager to lead our marketing initiatives and drive brand awareness across our global markets.
Job Description:
We are looking for a talented and results-driven individual to oversee all marketing activities, from strategy and planning to execution and analysis. The ideal candidate will have a strong background in digital marketing, team management, and campaign optimization within the education or edtech industry. This role will involve developing and implementing GEDU's global marketing strategy, aligning with company goals and regional needs. You will also be responsible for managing a robust content calendar that promotes GEDU programs and initiatives effectively. Additionally, you will ensure consistent messaging and branding across all channels and touchpoints.
Responsibilities:
• Develop and execute integrated marketing campaigns across multiple channels, including online advertising, events, and partnerships.
• Manage and track the marketing budget, optimizing spend across channels for maximum ROI.
• Collaborate closely with cross-functional teams, including Sales, Admissions, and Academic departments, to drive cohesive and effective campaigns.
Requirements:
• Bachelor's degree in Marketing, Business, Communications, or a related field; MBA or relevant advanced degree preferred.
• Proven track record of developing and executing successful digital marketing campaigns.
• Strong understanding of SEO, PPC, social media marketing, email marketing, and analytics tools (e.g., Google Analytics, HubSpot).
• Excellent leadership, communication, and project management skills.
Salary: £60,000 - £80,000 per annum.
About the Role:
This is a full-time position based in Greenford. As a key member of our marketing team, you will play a crucial role in driving business growth and enhancing our brand presence globally.
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