Marketing Director Pro Audio
7 days ago
Karno Sound is a dynamic company in the pro audio industry, seeking a skilled Amazon Marketing Manager to drive growth and innovation.
Job Description:- Develop and execute targeted marketing strategies to expand Karno's presence in key sectors, leveraging expertise in digital marketing and team leadership.
- Analyse market trends, identify opportunities, and adapt strategies to stay competitive.
- Create and manage all marketing materials, including promotional videos, technical documentation, case studies, blogs, and social media content, ensuring a consistent brand voice across channels.
- Lead external creative teams to produce compelling content resonating with the target market.
- Oversee SEO/SEM initiatives to increase online visibility and drive organic traffic to Karno's website.
- Implement social media strategies across platforms like LinkedIn, Instagram, YouTube, and Facebook.
- Analyse digital marketing metrics, adjust strategies for optimal results, and ensure alignment with company objectives.
- Manage email marketing campaigns, from segmentation to performance analysis.
- Collaborate closely with sales and product development teams to ensure marketing initiatives meet customer needs.
The ideal candidate will be creative, passionate, and possess some or all of the following:
- 4+ years of experience in commercial roles within the pro audio industry (required).
- A deep understanding of the pro audio market, including live sound, theatre, and studio requirements (required).
- Creative thinking and a track record of delivering successful initiatives.
- Proven ability to lead cross-functional teams, both internal and external, delivering projects on time and within budget.
- Excellent communication skills, with the ability to create compelling content for diverse audience segments.
- Data analysis and interpretation skills to inform decision-making and improve campaign performance.
- Experience in social media, email campaigns, and SEO/SEM.
- Ability to handle multiple concurrent projects.
Estimated Salary: $80,000 - $120,000 per annum, depending on experience and qualifications.
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