Strategic Marketing and Recruitment Lead

3 weeks ago


Dunfermline, United Kingdom Fife College Full time

Key Responsibilities

  • Strategic Leadership: Oversee innovative initiatives to enhance the college's brand awareness and attract students.
  • Recruitment Growth: Develop strategic plans to drive enrolment growth across Fife and beyond.
  • Marketing & Brand Management: Strengthen brand awareness through impactful marketing campaigns and traditional platforms.
  • Effective Communication: Engage prospective students and stakeholders with consistent messaging across all channels.
  • Data-Driven Improvement: Establish, monitor, and analyse KPIs for continuous improvement.

About You

We are looking for an experienced professional with a degree in a business-related discipline or SCQF level 9 qualifications. Proven experience in planning, developing, and delivering marketing/recruitment/admissions strategies is essential. Additionally, brand management experience and knowledge of digital marketing campaigns are required.

Estimated Salary: £64,887 per annum



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