Product Marketing Professional
2 days ago
Product Marketing Manager
Company Overview:ADP is a leading global provider of cloud-based human capital management (HCM) solutions, uniting HR, payroll, and time services. Our unmatched experience and cutting-edge technology have transformed HR from an administrative function to a strategic business advantage.
Job Description:We are seeking a highly skilled Product Marketing Manager to join our ESI Marketing team in the UK, IE, NL, SA region. The successful candidate will play a critical role in ensuring the success of our products and services by developing and executing effective marketing strategies that drive product adoption and contribute to building brand equity, driving business value, and revenue growth.
Key Responsibilities:- Define Product Positioning: Based on research, define the product's unique selling proposition (USP) and positioning in the market, identifying key benefits and features that resonate with the target audience.
- Develop Messaging and Content: Create compelling messaging that communicates the product's value proposition to the target audience, developing content such as product videos, demos, whitepapers, and case studies to educate and persuade potential customers.
- Collaborate with Cross-Functional Teams: Work closely with product development, product managers, sales teams, and other stakeholders to ensure consistent product messaging across all channels, and collaborate with the sales team to create sales enablement materials and train them to effectively sell the product.
- Launch and Promote the Product: Develop and execute go-to-market strategies to launch and promote the product, including marketing campaigns, product collateral, and events/webinars.
- Analyze and Optimize: Analyze performance of product marketing assets, using data insights to optimize future product marketing strategies, monitoring key performance indicators (KPIs) such as product adoption, revenue, and customer feedback.
- A bachelor's degree in marketing, business, computer science, or a related field, MBA or Master Degree preferred but not essential.
- Minimum 7 years of experience in product marketing and/or product management in an enterprise B2B or SaaS environment.
- Experience in HCM is a key competency.
- Marketing expertise: an experienced product marketer with a strong understanding of product marketing principles and tactics, including market research, segmentation, positioning, messaging, and branding.
- Product knowledge: deep understanding of a company's products or services, as well as the market and competition.
- Communication skills: excellent communication skills, both written and verbal, strong analytical and synthesizing skills to translate technical content into compelling, value-based messages.
- Analytical skills: highly skilled at analyzing data and making data-driven decisions, deep comfort with metrics and KPIs, and able to use tools CRM, marketing automation, and BI tools.
- Collaboration skills: work closely with cross-functional teams, including product development, product managers, sales teams, and designers, ability to build strong relationships and communicate effectively with all stakeholders.
- Creativity: be creative and innovative, constantly coming up with new and effective ways to promote the product and engage the target audience.
- Project management skills: ability to manage multiple projects simultaneously, prioritize tasks, and meet deadlines in a high-activity, dynamic environment.
- Highly competitive salary (£80,000 - £100,000)
- Realistic KPIs
- Excellent support teams
- Leading tools and infrastructure
- The backing of a leading global brand behind you
- Coaching and mentoring to help you progress your career from day one
- Flexible benefits program
-
Product Marketing Expert
2 days ago
Staines-upon-Thames, Surrey, United Kingdom ADP Full timeADP: A Global Leader in Human Capital Management">We are seeking a highly skilled Product Marketing Manager to join our team in the UK, IE, NL, SA region. As a key member of our ESI Marketing team, you will play a critical role in ensuring the success of our products and services by developing and executing effective marketing strategies that drive product...
-
Brand Marketing Professional
6 days ago
Staines-upon-Thames, Surrey, United Kingdom D R Newitt Recruitment Limited Full timeJob DescriptionWe are seeking a skilled Marketing Manager to join our team. As a key member of the marketing function, you will be responsible for developing and implementing effective marketing strategies to drive business growth in the food sector.With a salary of circa £35-£40k, you will have the opportunity to work on high-profile projects and...
-
Marketing Professional
1 week ago
Staines-upon-Thames, Surrey, United Kingdom Kerry Group plc Full timeKey ResponsibilitiesWe are seeking a highly motivated and skilled Brand Manager to join our team in the UK. The ideal candidate will have a strong understanding of marketing principles and be comfortable measuring and evaluating campaigns. Key responsibilities include:Developing and implementing a brand marketing plan that drives growth and competitive...
-
Senior Product Marketing Specialist
5 days ago
Staines-upon-Thames, Surrey, United Kingdom ADP Full timeAbout the RoleWe are seeking a highly experienced product marketer to join our ESI Marketing team in the UK, IE, NL, SA region. As a key member of this team, you will play a critical role in ensuring the success of our products and services by developing and executing effective marketing strategies that drive product adoption and contribute to building brand...
-
Product Strategist
2 days ago
Staines-upon-Thames, Surrey, United Kingdom ADP Full timeAbout the OpportunityWe are looking for a seasoned product marketing professional to join our ESI Marketing team in the UK, IE, NL, SA region. As a Product Marketing Manager at ADP, you will have the opportunity to drive business growth and contribute to building a leading global brand.Your primary responsibility will be to develop and execute marketing...
-
Marketing Strategy Leader
2 days ago
Staines-upon-Thames, Surrey, United Kingdom ADP Full timeMarketing Magic at ADP">We're on the hunt for a talented Product Marketing Manager to bring their expertise to our ESI Marketing team! As a key player, you'll help develop and execute marketing strategies that drive product adoption and build brand equity.About the Job:You'll define product positioning, identify key benefits and features, and create...
-
Marketing Lead
20 hours ago
Staines-upon-Thames, Surrey, United Kingdom ADP Full timeAbout the RoleAs a Product Marketing Manager at ADP, you will play a critical role in driving product adoption and building brand equity. You will be responsible for developing and executing effective marketing strategies that resonate with our target audience.You will work closely with cross-functional teams to ensure consistent product messaging across all...
-
Marketing and Innovation Leader
6 days ago
Staines-upon-Thames, Surrey, United Kingdom ADP Full timeAbout the PositionWe are seeking a seasoned Product Marketing Manager to join our ESI Marketing team in the UK, IE, NL, SA region. As a key member of this team, you will be responsible for developing and executing effective marketing strategies that drive product adoption and contribute to building brand equity, driving business value, and revenue growth.Key...
-
Data-Driven Marketing Professional
3 weeks ago
Staines-upon-Thames, Surrey, United Kingdom IFS Full timeAs a key member of the marketing team at IFS, the Performance Marketing Manager will be responsible for driving marketing efficiency and effectiveness through data-driven insights. Key responsibilities include designing and delivering data-driven insights to improve campaign performance, developing and managing the Marketing KPI dashboard, and identifying...
-
Product Development Leader
4 days ago
Staines-upon-Thames, Surrey, United Kingdom Kerry Full timeJob DescriptionWe are seeking a Product Development Leader to join our Branded Dairy team. This is an exciting opportunity to contribute to the growth and development of our business, working closely with customers to drive long-term and sustainable category growth.The ideal candidate will have strong analytical skills, excellent communication abilities, and...
-
Product Growth Manager
2 days ago
Staines-upon-Thames, Surrey, United Kingdom ADP Full timeJob OverviewWe are looking for a talented Product Marketing Manager to lead our product marketing efforts in the UK, IE, NL, SA region. This is an exciting opportunity to join a dynamic team and contribute to the success of our products and services.Responsibilities:Define product positioning based on market research, identify key benefits and features that...
-
Enterprise B2B Marketing Strategist
2 days ago
Staines-upon-Thames, Surrey, United Kingdom ADP Full timeAbout Us:We are a global provider of cloud-based human capital management (HCM) solutions, unifying HR, payroll, and time services. Our comprehensive solutions transform HR from an administrative function to a strategic business advantage.Job Summary:We are seeking a highly skilled Product Marketing Manager to join our ESI Marketing team in the UK, IE, NL,...
-
Marketing Portfolio Manager
1 week ago
Staines-upon-Thames, Surrey, United Kingdom Pilgrims Europe Full timeJob DescriptionPurpose:An opportunity has arisen for an Assistant Brand Manager to join Pilgrims Europe's Marketing team on the exciting Fridge Raiders brand (£116m RSV), where you will work on key projects across the portfolio.Fridge Raiders has been on a transformational journey over the past few years, evolving its positioning, opening up new...
-
Market Growth Professional
2 days ago
Staines-upon-Thames, Surrey, United Kingdom Kerry Full timeAbout the OpportunityThis is an exciting opportunity to shape the future of food and beverages at Kerry, a world-leading taste and nutrition company. As a Category Executive, you will have the chance to develop your skills in category management and build strong relationships with key customers.You will work closely with the Category Management team to win...
-
Product Positioning Executive
6 days ago
Staines-upon-Thames, Surrey, United Kingdom Pilgrims Europe Full timeAbout the OpportunityWe are seeking a Product Positioning Executive to join our Marketing team on the Fridge Raiders brand.The successful candidate will have a strong understanding of product positioning and will be able to contribute to the growth of the Fridge Raiders brand.Fridge Raiders is a leading brand in the food industry, known for its innovative...
-
Marketing Launch Coordinator
2 days ago
Staines-upon-Thames, Surrey, United Kingdom Parkside Recruitment Full timeAs Marketing Launch Coordinator at Parkside Recruitment, you will be pivotal for the upcoming launch of a product in a new indication. This is a 12-month contract which is likely to extend, with an estimated salary of £65,000 - £80,000 per annum, depending on experience.Your primary responsibility will be to drive the development and execution of marketing...
-
Product Promotion Manager
2 days ago
Staines-upon-Thames, Surrey, United Kingdom Parkside Recruitment Full timeParkside Recruitment is currently seeking a Product Promotion Manager to play a critical role in the launch of a product in a new indication. This is a 12-month contract which is likely to extend, with an estimated salary of £65,000 - £80,000 per annum, depending on experience.The successful candidate will be responsible for developing and executing...
-
Marketing Project Manager
6 days ago
Staines-upon-Thames, Surrey, United Kingdom Pilgrims Europe Careers Full timePurpose:Marketing Project ManagerWe are seeking a talented Marketing Project Manager to join our Pilgrims Europe Careers team, supporting the Fridge Raiders brand. This exciting opportunity involves working on key projects across the portfolio.Fridge Raiders has undergone significant transformation over the past 5 years, evolving its positioning, opening up...
-
Marketing Campaign Lead
6 days ago
Staines-upon-Thames, Surrey, United Kingdom D R Newitt Recruitment Full time**About the Company:**D R Newitt Recruitment specialises in placing marketing professionals into leading FMCG food manufacturers.**The Job:**We are currently seeking an experienced Marketing Campaign Lead to join our client's industry-leading team. **Responsibilities:Develop and execute successful marketing campaigns.Collaborate with cross-functional teams...
-
Production Manager
4 days ago
Staines-upon-Thames, Surrey, United Kingdom Orion Electrotech Full timeAutomotive Team LeaderWe are excited to partner with an engineering business that is driven to continue expanding its market share through innovative technologies, establishing it as a top supplier in the field. We seek a Cell Leader to join our team on-site with experience from a machine shop environment.As a Cell Leader, you will oversee and motivate...