Customer Communications Manager
24 hours ago
Holland and Barrett is seeking a Customer Communications Manager to lead and deliver TTL customer-led campaigns on time, ensuring positive ROI. This role involves overseeing the creation and delivery of campaign briefs, total media planning, and budget management.
You will ensure creative integration across all marketing channels and manage ATL production, including media buying briefs, and post-campaign analysis. Additionally, you will coordinate cross-channel marketing activities for Corporate Charity Partnerships and liaise with marketing teams to align content with the business plan.
Key Responsibilities:
- Develop and implement effective marketing strategies that meet business objectives.
- Manage and coordinate cross-channel marketing activities, including ATL production.
- Ensure creative integration across all marketing channels.
- Liaise with marketing teams to align content with the business plan.
- Support SMEs in tactical planning and monitor campaign results against set KPIs.
- Attend key meetings and support cross-channel marketing plans for H&B App objectives.
Salary: £42,000 - £52,000 per annum
Location: Nuneaton, with a hybrid model allowing 2-3 days on-site work per week.
The Successful Candidate:- An experienced Marketing Professional with a strong background in TTL marketing.
- Proven track record of delivering successful marketing campaigns.
- Strong stakeholder management and influencing skills.
- Excellent communication and project management skills.
- Ability to think creatively and develop innovative marketing solutions.
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