Senior CRM Executive Luxury Fashion

3 weeks ago

Manchester, United Kingdom THG Full time

About THG

We're a fast-paced, global technology group that specialises in taking brands direct to consumers. Our comprehensive approach ensures we can fully realise our vision and maintain our leadership in a rapidly evolving global industry.

Life at THG Ingenuity

Our global end-to-end tech platform is comprised of three products: THG Commerce, THG Studios, THG Fulfilment. Each represents a single, unified solution, overcoming challenges and taking brands direct-to-consumer. Our client portfolio includes globally recognised brands such as Coca-Cola, Nestle, Elemis, Homebase, and Proctor & Gamble.

Why be a Senior CRM Executive at THG?

As a Senior CRM Executive, you'll work with marketing teams, trading teams and the Snr Marketing Manager to deliver bespoke channel plans based on revenue targets and business growth plans. You'll be responsible for the briefing, building and scheduling of email marketing communications, SMS and push app notifications. You'll also analyse and report on campaign performance, presenting findings to relevant stakeholders and identifying opportunities for improvement.

KPIs

You'll support the CRM executive to achieve the monthly revenue targets and channel KPIs. You'll ensure all email communications, SMS and app notifications are delivered on time and in line with the CRM strategy. You'll also ensure all CRM messaging aligns with wider brand messaging and tone of voice.

Requirements

Essential:

  • At least 2 year's CRM experience
  • Time management and organisation: prioritise workload & effectively manage time to meet tight deadlines
  • Team player
  • Assertive and pro-active with a positive attitude
  • Strong analytical skills and comfortable using Excel
  • A keen eye for detail
  • Ability to work in a fast-paced environment

Desirable:

  • Multi-channel experience and exposure (Email, SMS, App)
  • Understanding of customer data and segmentation
  • Knowledge of digital marketing channels other than email
  • Experience with Google Analytics and/or Tableau
  • Experience within the fashion retail sector

THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.

THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.

Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven't heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.

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