Chief Brand Officer

1 month ago


StratforduponAvon, Warwickshire, United Kingdom Royal Shakespeare Company Full time

We are seeking a visionary Chief Brand Officer to lead the Royal Shakespeare Company's brand strategy and drive audience engagement. This critical role will shape the future of our brand, ensuring it remains contemporary and relevant while captivating new and existing audiences.

Key Responsibilities:
  • Develop and implement a data-driven audience strategy to deepen our understanding of core audiences and drive retention.
  • Oversee the RSC brand, ensuring all communication and interactions align with our values and artistic direction.
  • Collaborate with the Development team on membership growth and with RSC Enterprise Ltd to maximize online conversions and brand licensing.

This is a full-time position, based primarily in Stratford-upon-Avon, with occasional travel to London and other locations as needed. The role requires 40 hours per week, including occasional evening and weekend work.

We place great importance upon developing a diverse, highly motivated, and energized workforce to help achieve our priorities. We are committed to building a diverse workforce and welcome applications from all individuals.



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