Digital Marketing Professional
3 days ago
Job Title: Digital Marketing Professional
">Description:
We are seeking a highly motivated and experienced digital marketing professional to join our team in the UK. As a full-time employee, you will be responsible for managing and implementing various digital marketing strategies to drive growth and increase brand awareness for our company.
Main Responsibilities:
- Utilize content management systems (CMS) tools such as Zoho to create and update website content, ensuring it is engaging and optimized for search engines.
- Conduct keyword research and use SEMrush to develop effective SEO strategies to improve website rankings and drive organic traffic.
- Use Dynamics 365 to track and analyze website performance, making data-driven decisions to improve overall digital marketing efforts.
- Plan and execute A/B testing for various marketing campaigns to optimize conversion rates and improve ROI.
- Apply segmentation techniques to target specific audiences and personalize marketing messages for maximum impact.
- Develop and implement email marketing campaigns to engage with customers and drive sales.
- Manage e-commerce platforms, ensuring product listings are accurate and optimized for maximum visibility.
- Utilize social media platforms to promote brand awareness and engage with customers.
- Utilize basic WordPress skills to make website updates and improvements.
- Pursue continuous learning and innovation to stay ahead of industry trends.
Requirements:
- Bachelor's degree in Marketing, Communications, or a related field.
- A minimum of 3 years of experience in digital marketing, preferably in a B2B setting.
- Strong understanding of CMS tools, such as Zoho, and experience with SEMrush and Dynamics 365.
- Experience with A/B testing and segmentation techniques.
- Proficiency in email marketing and social media management.
- Basic knowledge of WordPress and website maintenance.
- Creative mindset with a passion for staying up-to-date with the latest digital marketing trends.
- Excellent communication and organizational skills.
- Ability to work independently and as part of a team.
About the Role:
This is an exciting opportunity to join our dynamic team and contribute to the growth of our company. We offer a competitive salary of £35,000 - £38,000 per annum, commensurate with experience, and a range of benefits including opportunities for professional development and career advancement.
We are looking for a self-motivated and results-driven individual with a strong background in digital marketing. If you have a passion for staying ahead of the curve and driving business success through innovative digital marketing strategies, we encourage you to apply for this role.
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