Marketing Mix Modelling Specialist

1 week ago


London, Greater London, United Kingdom Silverdrum Full time

Silverdrum is a leading media agency that provides innovative marketing solutions to its clients.

Salary: £55,000 - £60,000 + Benefits per annum.

About the Role:

  • Job Summary: We are seeking an experienced Marketing Mix Modelling Specialist to lead our analytics-driven projects and drive client growth.

Key Responsibilities:

  1. Project Leadership: Spearhead Marketing Mix Modelling projects from conception to completion, assuming responsibility for maintaining and expanding client relationships.
  2. Analytical Expertise: Utilize profound knowledge in Marketing Mix Modelling to oversee end-to-end analytical projects, delivering transformative insights that redefine client marketing strategies.
  3. Strategic Advisory: Convert complex MMM outputs into strategic actions, establishing yourself as a trusted advisor and subject matter expert by translating intricate analytical results into clear, impactful marketing recommendations.

Clients & Commercials:

  1. Client Relationship Management: Take an active role in managing client interactions and projects, delivering beyond expectations and nurturing strong relationships with key stakeholders both internally and externally.
  2. Commercial Growth: Identify and seize new business opportunities, enhancing the agency's reputation as a leader in innovative analytics and client service.

Talent & Culture:

  1. Leadership and Development: Mentor and guide team members, championing a culture of high performance and continuous professional growth. Promote an environment where learning and excellence in project delivery are paramount.

Future Growth & Product:

  1. Innovative Contributions: Play a crucial role in the development of pioneering solutions and analytical methods, collaborating with specialist teams to advance our service offerings in line with market demands.

Technical Capabilities:

  1. Technical Proficiency: Demonstrate expertise in a variety of analytical tools and techniques, including R, SQL, Python, Excel, and PowerPoint, to craft compelling presentations and deliver exceptional insights.
  2. Quality Assurance: Ensure all analytical outputs meet the highest standards of accuracy and relevance, tailored to each client's specific needs.


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