Marketing Lead

4 weeks ago

Folkestone, Kent, United Kingdom Sleeping Giant Media Full time
Job Description

We are seeking a highly skilled Marketing Lead to join our dynamic Brand and Marketing Team at Sleeping Giant Media. As a Marketing Lead, you will be responsible for delivering key commercially driven lead gen marketing campaigns and objectives.

Key Responsibilities:

  • Lead and represent the Brand and Marketing department within the company.
  • Develop innovative 'Transition' touch points to move leads generated from marketing to commercial/Sales teams for greater outcomes.
  • Support in the planning, development, and execution of core marketing activity, including the Brand and Marketing Yearly Marketing Strategy and Targets.
  • Champion of the Giant Brands at all customer touchpoints.
  • Competitors research.
  • Testing new activity to drive innovation.
  • Delegation and workflow management.
  • Partnership liaison.
  • Budget management and reporting.
  • Management of core scorecard metrics.
  • Reporting on performance to key stakeholders/HoD.
  • Point of contact for external stakeholder communications.
  • Potential to deliver internal and external training.
  • Updating and creating landing pages on Wordpress.
  • Drive personal brand and present insight thought leadership on LinkedIn.

Requirements:

  • Confident use of HubSpot.
  • Excellent analytical skills with the ability to interpret data and make data-driven decisions.
  • Strong problem-solving skills and the ability to work independently.
  • Exceptional attention to detail.
  • Exceptional communication skills, with a knack for explaining complex concepts clearly and effectively.
  • Ability to handle multiple projects and dynamic priorities without missing a beat.
  • Excellent presentation skills.
  • Strong analytical skills to interpret data and optimise campaign performance.
  • Evidenced passion for working in the digital marketing industry essential.

About Us:

Sleeping Giant Media is a purpose-driven community committed to excellence, innovation, and positive impact. We are a dedicated bunch of people in multiple phases of growth, who all share the common goal of exceeding expectations for our clients. We want our people to feel valued, empowered, confident, and competent, and above all - like a Giant.

What We Offer:

  • Competitive salary up to £35,000 depending on experience.
  • Adaptable working arrangements.
  • Employee Assistance Programme (EAP) for additional support.
  • Free drinks, snacks, and games in the office.
  • Continuous learning opportunities through training, conferences, and external development.
  • Regular social events.
  • Pension scheme with a salary sacrifice option.
  • 10 days of paid sick leave.
  • Opportunities to get involved in charity initiatives.

Equal Opportunity Statement:

We believe in promoting equality and diversity in all aspects of our business. We are committed to providing equal opportunities to all employees and clients regardless of race, gender, ethnicity, age, religion, sexual orientation, or disability. We strive to create a welcoming and inclusive environment where everyone feels valued, respected, and empowered to awaken their full potential.

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