VAM Portfolio Strategist

3 weeks ago

Guildford, Surrey, United Kingdom Zentiva Group Full time
Be a Part of Our Winning Culture

At Zentiva Group, we are a team of 4,800 unique talents bonded together by our mission to deliver high-quality medicine to people whose lives depend on it. We strive daily to create a work culture where everyone feels appreciated, can be their true selves, and contribute to the best of their ability.

VAM Portfolio Manager Role

We are seeking a highly motivated and inspired VAM Portfolio Manager to join our team in Zentiva Group. The primary purpose of this role will be to maximize our Value-Added Medicines (VAM) portfolio with targeted promotion, clear forecasting, and robust execution of the go-to-market plans.

The successful candidate will have P&L ownership for the overall success of VAMs and will collaborate closely with the Commercial, Business Development, Regulatory, and Medical teams to ensure strategic understanding and tactical delivery of the plans.

Main Responsibilities

Overall Strategic Success of the Channel:
  • Deliver on the overall budgeted P&L for this channel.
  • Drive awareness and growth of the Zentiva portfolio through customer interactions and relationship development within key NHS organizations; compile robust and measurable go-to-market plans.
  • Using market insight, support the Head of Business Development to identify and qualify new leads for new and unique strengths of medicine.
  • Be seen as the "go-to person" with regards to knowledge, networks, environmental conditions, and changes regarding the VAM portfolio.
Develops, Owns, Drives, and Delivers Marketing & Key Account Plans for the Value-Added Medicines to Ensure that All Appropriate Patients Have Access:
  • Achieve pre-launch and post-launch KPIs, including sales and volume targets.
  • Drive key account prioritization.
  • Drive patient group identification, diagnosis, pathways, access, and trends and reflect with in key account plans.
  • Present a positive image of Zentiva and develop awareness of the newly available Value-Added Medicines to relevant customer groups.
  • Implement marcomms activities to reach the target audience.
We Need You to Have:
  • 5+ years of successful pharmaceutical sales experience.
  • Demonstrated ability to influence relationships and leverage knowledge at all levels across a matrix structure, in line with the agreed joint business plan.
  • Detailed knowledge of primary and secondary care market, product supply routes, and the associated financial structures and reimbursement.
  • Proven track record of successful sales results and ability to meet or exceed objectives.
  • Understanding of ABPI Code of Practice and all corporate policies and their practical application.
  • Ability to rapidly and accurately assess and communicate business opportunities and capitalize upon them.
  • Ability to accurately forecast sales results based on a robust environmental understanding and positive attitude to achieving business goals.
  • Highly analytical.
We Offer:
  • Competitive salary.
  • Additional benefit package.
  • International working environment and a passionate team of professionals.
  • Continuous Learning & Development opportunities thanks to our Zentiva Academy.
  • A hybrid form of work - on-site & off-site.
Diversity is a Fact. Inclusion is an Act @Zentiva

At Zentiva Group, we are a team of almost 4,800 unique talents bonded together by our mission to deliver high-quality medicine to people whose lives depend on it. We strive daily to create a work culture where everyone feels appreciated, can be their true selves, and contribute to the best of their ability. Seeking for a balanced team across the company, we welcome applications from all qualified candidates with various educational and industry experiences, cultural or ethnic backgrounds, and different life experiences or abilities, regardless of their religious or philosophical beliefs or whomever they choose to love.

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