Head of Digital Marketing Strategy

1 week ago


Manchester, United Kingdom Forward Role Full time
Head of Digital Marketing Strategy Job Opportunity

Salary: £90,000 - £120,000 per annum.

About the Position:

This is an exciting opportunity to join Forward Role as a Head of Digital Marketing Strategy and take charge of our Paid Media Team. As a key member of our team, you will be responsible for developing and executing strategic plans to drive business growth through digital channels.

Key Responsibilities:

The successful candidate will:

  • Provide strategic direction for the Paid Media Team and ensure they are equipped with the necessary skills and knowledge to excel.
  • Collaborate with trade teams to develop and execute comprehensive financial plans for paid media activities.
  • Build and maintain strong relationships with external suppliers, including Google, Bing, Meta, Snap, TikTok, and others.
  • Develop and implement testing roadmaps to expand paid media activities and improve performance.
Requirements:

The ideal candidate will have:

  • 5+ years of experience in paid media, with a focus on ecommerce.
  • Proven track record of leading large teams and driving business growth.
  • Experience with web analytics tools, such as Google Analytics.
  • Strong leadership skills and ability to inspire team performance.

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