Senior Brand and Marketing Communications Specialist

1 month ago


Greater Manchester, United Kingdom National Trust Full time
About the Role

We are seeking a highly skilled Senior Brand and Marketing Communications Specialist to join our team and support the delivery of marketing and communications for the Sky Gardening Challenge in Greater Manchester.

This is a fantastic opportunity to work on a dynamic public campaign, engaging competition, and support package, and contribute to nature-based programming at the forefront of the National Trust's work in cities.

As a key member of our Innovation and Partnership Team, you will work with internal specialists and operational teams, as well as external stakeholders and partners, to help make great things happen.

Your contractual place of work will be the National Trust Manchester Hub, with a hybrid working policy allowing you to balance office and home working with site visits and meetings at other National Trust places.

Key Responsibilities
  • Plan, deliver, and evaluate marketing and communications for the Sky Gardening Challenge 2025 across Greater Manchester.
  • Own the comms plan and ensure its delivery to time, quality, and budget, supporting the commissioning of content, such as videos and digital/print collateral.
  • Review design work and copy for digital and print collateral to ensure alignment with National Trust tone of voice.
  • Manage and update National Trust web pages related to the Sky Gardening Challenge 2025, develop press releases for key comms moments, and partner comms packs.
  • Manage press enquiries, ensuring PR opportunities are captured through photo/video in line with allotted budget.
  • Draft/collate and share regular comms with participants, such as newsletters, and support evaluation by gathering stats around marcomms reach and impact.
What We're Looking For
  • Excellent written and verbal communication skills, with a good eye for presentation and ability to work within brand guidelines.
  • Experience of developing and delivering a multi-channel marketing campaign from planning to delivery to evaluation, and comfort in managing issues with reputational risk to the organisation.
  • Confidence in using digital and traditional marketing channels to reach different audiences, including web, social media, press releases, email, and print.
  • Ability to build relationships and work with internal and external stakeholders and partners with flexibility, adapting to changing priorities and working under pressure.
What We Offer
  • Substantial pension scheme of up to 10% basic salary.
  • Free entry to National Trust places for you, a guest, and your children (under 18).
  • Rental deposit loan scheme.
  • Season ticket loan.
  • EV car lease scheme.
  • Perks at work discounts, such as gym memberships, shopping discount codes, and cinema discounts.
  • Holiday allowance up to 32 days relating to length of service, plus holiday purchase scheme, subject to meeting minimum criteria.
  • Flexible working whenever possible.
  • Employee assistance programme.
  • Free parking at most Trust places.


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