Strategic Product Marketing Lead

1 month ago


Uxbridge, United Kingdom JATO Dynamics Ltd Full time

About JATO Dynamics Ltd

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We are seeking a seasoned Product Marketing Manager to join our team at JATO Dynamics Ltd.

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Job Overview

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The successful candidate will be responsible for overseeing the end-to-end production of product and competitive content, driving profitable growth and market success through comprehensive market research, customer propositions, and strategic messaging.

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Responsibilities:

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  • ">
  • Ensure the Prioritization and Success of the Vertical Product Portfolio">
  • Conduct market research, competitive analysis, and customer feedback to understand industry trends, customer needs, and competitor offerings.">
  • Develop differentiated product positioning and messaging to support the product roadmap for 2025 and beyond.">
  • Build a product marketing framework, including processes for personas, positioning, and messaging across all products.">
  • Provide relevant content and insights to support the marketing content calendar, including press releases, whitepapers, articles, webinars, podcasts, and videos.">
  • Assess competitor activity to help define positioning and value proposition.">
  • Work with the Head of Sales Enablement to ensure messaging and content align with the needs of the Commercial team.">
  • Support product launches and ongoing product promotion in collaboration with Heads of Vertical and the GTM team.">
  • Report on performance, including campaign engagement, audience growth, pipeline generation, closed won sales, and revenue.">
    • ">

Key Requirements:

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  • ">
  • A minimum of 8 years' experience in senior product marketing roles within a SaaS and/or Data and Research organization.">
  • Automotive retail experience is highly desirable.">
  • Excellent market research skills and the ability to gain insight into customers' needs and experiences.">
    • ">

Salary:

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$120,000 - $160,000 per annum, depending on experience.

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Benefits:

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We offer a competitive salary package, including health insurance, pension scheme, and generous annual leave.

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Location:

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JATO Dynamics Ltd, [location].

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Working Hours:

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Full-time, Monday to Friday.

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Contact Information:

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Please submit your application via email to [insert email address] or apply through our website.

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