Digital Marketing Strategist

5 days ago


Glasgow, Glasgow City, United Kingdom CMD Recruitment Full time
Job Description

We are seeking a seasoned Digital Marketing Manager to join our team at CMD Recruitment. This role involves planning and executing digital strategies across various channels, with a focus on lead generation and campaign effectiveness.

  • Digital Strategy & Execution: Develop and execute digital marketing campaigns that drive results across multiple digital channels, leveraging expertise in SEO, PPC, AI, and paid/unpaid social media.
  • SEO & Performance Marketing: Optimize campaigns to increase organic traffic and conversions, focusing on performance marketing and data-driven decision making.
  • Content Creation & Social Media: Create engaging digital assets and develop/executed social media strategies, ensuring creative content resonates with target audiences.
  • Brand Building: Develop the brand authority online, managing website content and social media campaigns to enhance brand visibility.
  • Data-Driven Decisions: Analyze data from campaigns, social media, and other digital touchpoints to provide actionable insights improving performance and driving ROI.
  • Budget Management & Reporting: Manage digital marketing budgets, track KPIs, and create reports demonstrating campaign effectiveness.


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