Senior Marketing Strategist

3 weeks ago


Glasgow, Glasgow City, United Kingdom TechNET Immersive Full time
Job Description:

We are seeking a highly skilled Senior Marketing Strategist to lead our email campaign growth efforts. The ideal candidate will have at least 7 years of experience in marketing, with a strong background in influencer marketing and digital marketing.

Key Responsibilities:

  • Develop and execute comprehensive email marketing strategies to drive brand awareness and lead generation.
  • Analyze email performance metrics and data to optimize campaigns for improved open rates, click-through rates, and conversions.
  • Implement best practices for segmentation, automation, and personalization to increase engagement.
  • Leverage Pipedrive CRM to manage sales relationships and drive business growth.
  • Collaborate with cross-functional teams to align marketing efforts with business objectives.

Required Skills and Qualifications:

  • 7+ years of experience in marketing, with a focus on influencer marketing and digital marketing.
  • Proven ability to analyze data and drive decision-making.
  • Excellent leadership, communication, and interpersonal skills.
  • Creative thinker with a passion for innovation and staying ahead of industry trends.
  • Experience with Apollo.io and instantly.ai is desirable.

Estimated Salary: $120,000 - $150,000 per year, depending on experience and qualifications.



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