SAP Portfolio Marketing Director

1 day ago


London, Greater London, United Kingdom WalkMe Full time

SAP Portfolio Marketing Expertise

WalkMe is seeking an experienced SAP Portfolio Marketing Director to lead the integration of WalkMe products and their value proposition into the SAP portfolio.

In this role, you will develop clear and compelling messaging and value propositions that integrate WalkMe into global and regional demand programs across the SAP portfolio.

You will work closely with global and regional SAP GTM leads and demand managers to develop effective messaging and joint field and market activations for WalkMe's offerings that generate pipeline at scale.

As a seasoned marketer, you will partner with WalkMe's product, sales enablement, demand generation, and field marketing teams to drive alignment and effective GTM execution.

About This Role:

  • Develop clear and compelling messaging and value propositions that integrate WalkMe into global and regional demand programs across the SAP portfolio
  • Work closely with global and regional SAP GTM leads and demand managers to develop effective messaging and joint field and market activations for WalkMe's offerings
  • Partner with WalkMe's product, sales enablement, demand generation, and field marketing teams to drive alignment and effective GTM execution
  • 8+ years of product marketing experience in B2B tech — SAP product or solution marketing experience is a plus
  • Previous experience with ERP products and products sold to HR, or IT departments is preferred
  • Experience marketing to a global market
  • Intellectual curiosity with an innate desire to bring new category-defining products to market
  • Broad analytical skills to source relevant information that informs and validates product messaging and value propositions
  • Proven storyteller with the ability to enable others to deliver memorable product narratives
  • Strong presentation and communications skills
  • Independent self-starter with ability to collaborate effectively across teams
  • Growth mindset with a strong bias to action

Our Benefits:

  • Comprehensive Health Care Coverage for our Employees and Families, 401(k) program with company matching (up to $5,000), and a vacation policy to encourage a healthy work-life balance
  • Flexible Work Arrangements: We offer hybrid and flexible hours to help manage work commitments and personal life effectively
  • Professional Development: We encourage continuous learning and offer opportunities for career development through our career compass offering


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