Digital Marketing Platforms Manager
2 months ago
We are seeking a highly skilled and experienced Digital Marketing Platforms Manager to join our team at Canon. As a key member of our organization, you will be responsible for defining and driving the Digital Product vision, strategy, and roadmap, aligning with customer expectations and business marketing strategy.
Key Responsibilities- Develop and implement Canon's digital marketing platform initiatives, ensuring alignment with business needs and external market capabilities.
- Act as the Product Manager/Product Owner for all B2B Marketing Platforms, including B2B Website, C2C, Partner Portal, Marketing Automation, and gating solution.
- Contribute to the overall B2B Digital programme, capturing business requirements and translating them into technical requirements.
- Work with business stakeholders to agree on prioritization of requirements and implementation schedules.
- Develop future B2B strategy in collaboration with Business Units, IT, and Canon National Sales Organizations (NSO).
- Manage and prioritize defects, and work with Functional Application Management to resolve production issues.
- Coordinate testing and accept UAT deployments, and communicate releases outlining new business value to business stakeholders.
- Drive business adoption of Digital Platform capabilities, and coordinate training with national stakeholders and L&D team.
- Use reporting data and analytics to drive business adoption and technical development.
- Extensive international IT project management experience, with expertise in SAFe / Agile methodologies.
- Experience working with Marketing platforms, and working with IT delivery teams as Product Owner/Product Manager.
- Understanding of Jira and typical Agile delivery methods, such as SAFe or Scrum, user stories, etc.
- 3-5 years' experience as a Digital Product Owner/Product Manager, with 3+ years' experience working on Website ownership, Marketing Automation, or Partner Portal.
- Proven track record with UX/CX, and experience and understanding of working within an Agile/Scrum (SAFe) environment.
- Analytical skills, able to measure impact and identify trends.
- Demonstrable experience of working with Developers, Designers, and Testing teams on the roll-out and implementation of digital/IT solutions.
- Excellent communication and presentation skills, with a proactive approach.
- Passionate about customer experience and digital.
- The ability to set clear objectives and develop plans to meet them.
- Annual Bonus and annual pay review.
- Hybrid working - 3 days in the office and 2 days from home.
- Flexible core hours – starting anytime between 07:30am and 10am and finishing any time after 16:00, providing the standard 7.5 hours have been worked.
- Minimum of 25 days of personal holiday per year with up to 5 days of available holiday purchase.
- Generous Pension Scheme.
- Private Healthcare and wider medical plan.
- Up to 38% Discount on Canon products.
- Flexible benefits policy.
- Free parking on site.
- Excellent Subsidized restaurant.
- Highly Subsidized Costa Coffee on site.
- Multi-Faith room.
- Discounted rates at Nuffield Health Gym.
- Partnership with Mental Health First Aid UK with a network of mental health champions.
- Great transport links- Elizabeth Line and Stockley Park low-cost Shuttle Bus.
- Learning & Development Opportunities.
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