GTM Lead

7 days ago


Manchester, United Kingdom Capgemini Full time

About the Role

Capgemini is seeking an experienced Go-To-Market Lead to drive sales and new client acquisition in the UK and Europe. As a key member of our Connected Marketing Operations practice, you will be responsible for developing and executing go-to-market business development plans.

Key Responsibilities

  • Define and execute go-to-market business development plans for acquiring new clients in collaboration with Capgemini sales and account development teams.
  • Drive end-to-end presales activities, including prospect identification, pitch creation, proposal submission, pricing, and client presentations throughout the sales cycle and leading up to deal closure.
  • Collaborate with the UK/Europe Head of GTM and presales teams throughout the client acquisition cycle.
  • Be responsible for achieving bookings and sales targets for Marketing Operations in Europe.
  • Work alongside the solutions team to design solutions, pricing, and delivery models and participate in client pitches and various sales actions to close deals.
  • Set up and drive short-term P&C/Advisory/Transformation projects and manage client relationships.
  • Develop value propositions on various marketing topics from our portfolio, such as Content Services, Campaign Management, and Marketing Analytics, for clients and prospects.
  • Develop thought leadership and POVs to position the offer with internal and external audiences.
  • Translate strategic discoveries, research, and workshop outcomes into external-facing narratives, strategy briefs, and roadmaps for clients and delivery teams.

About Capgemini

Capgemini is a global leader in partnering with companies to transform and manage their business by harnessing the power of technology. With a strong 55-year heritage and deep industry expertise, Capgemini is trusted by its clients to address the entire breadth of their business needs.

What We Offer

As a member of our team, you will have access to a wide range of benefits, including training and development opportunities, a diverse and inclusive work environment, and a competitive compensation package.



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